No matter how well your agent markets your home, and no matter how many buyers see it, their desire to own it will come down to Presentation. That's your job - and it consists of four parts.
- Getting the home ready
- Doing last-minute prep when buyers are coming
- Making the home available at almost all times
- Getting yourself and your pets out of the house for showings
Presentation is more important in today's market than it has ever been before. Your competition is fierce, and small things can cause a buyer to think that a house has not had proper maintenance and upkeep.
A dripping faucet or a cracked window pane can make buyers believe that there are other more serious problems that they just can't see. And of course, things like fingerprints on the cupboard doors and light fixtures harboring dead flies conjure up images of "lots of work" to clean the house before they can move in.
Your job is to create a positive impression by making everything as sparkling clean as possible while repairing any and all damage. My sellers' checklist will help you make sure no detail is overlooked. Just give me a call, text, or email me and I'll get it to you right away.
Last minute prep consists of opening the curtains, turning on lights, and making sure there are no lingering smells from the last meal (or a cat box!). It also means tearing through the house to pick up stray newspapers, stuff the dirty dishes in the dishwasher, make beds, and hang up clothing.
You really cannot sell a house the same way you live in it, so while keeping things picked up is inconvenient, it will pay off in the long run.
You may prefer not to be bothered when you're at home in the evening or on week-ends. But remember, buyers who are employed often have only those times to search for their new home. Do your best to accommodate them.
Finally, get yourself, your family, and your pets out of the house. Never leave your pets in the house when buyers are coming - unless you have cats who can stay in carriers or other small pets who stay contained in cages. Take the dogs with you when you leave. There are several reasons for this - all explained in my seller's checklist.
Why should YOU leave? Because buyers don't take time to look thoroughly when homeowners are present, and you want them to stay a while and notice all the good things about your house. Secondly, they may try to engage you in conversation, and that can lead to you accidentally destroying your own negotiating position.
As your agent, I'll guard your personal information and let the buyers and their agents know only what they need to know to come to a buying decision. That is, information about the home - not about you or your motivation for selling.
Why not call and set a time to meet? I'm ready and willing to give you an up-to-date, accurate market analysis, and to help you see what may have gone wrong during your last listing.
There's no reason why your plans to sell should be delayed any longer.
Call me today.
P.S. Staging can make all the difference in the time it takes to sell your home. I'll tell you about it in my next message.